Jammu and Kashmir is the northernmost state of India. Jammu is noted for its scenic landscape, ancient temples and mosques, Hindu and Muslim shrines, castles, gardens and forts. The Hindu holy shrines of Amarnath in Kashmir Valley attracts about .4 million Hindu devotees every year. Vaishno Devi also attract millions of Hindu devotees every year. Jammu’s historic monuments feature a unique blend of Islamic and Hindu architecture styles.

Tourism forms an integral part of the Kashmiri economy. Often dubbed “Paradise on Earth”, Kashmir’s mountainous landscape has attracted tourists for centuries. Notable places are Dal Lake, Srinagar Pahalgam, Gulmarg, Yeusmarg and Mughal Gardens etc. Kashmir’s natural landscape has made it one of the popular destinations for adventure tourism in South Asia.

In recent years, Ladakh has emerged as a major hub for adventure tourism. This part of Greater Himalaya called “moon on earth” consists of naked peaks and deep gorges. Leh, the capital, is also a growing tourist spot.